By Michael Alley
THE CRAFT OF medical shows presents a ranking of examples from modern and old medical displays to teach sincerely what makes an oral presentation powerful. It considers shows made to cajole an viewers to undertake a few plan of action (such as investment an offer) in addition to displays made to speak info, and it considers those from 4 views: speech, constitution, visible aids, and supply. in response to technological techniques, it discusses computer-based projections and slide exhibits in addition to overhead projections. particularly, it discusses methods of organizing pics and textual content in projected photographs and of utilizing format and layout to provide the data successfully and successfully.
Unlike different books that debate technical shows, this ebook anchors its recommendation within the stories of scientists and engineers, together with such profitable presenters as Robert Oppenheimer, Richard Feynman, Niels Bohr, and Rita Levi-Montalcini, in addition to at present energetic laboratory administrators, scientists, and engineers.
In addition to reading winning shows, Alley additionally discusses the mistakes that reason many medical shows to flounder, delivering a listing of ten severe blunders to prevent. The insights and instruments during this publication will consultant readers to carry notable displays.
Praise for Michael Alley's THE CRAFT OF medical displays:
"Alley has made over the way in which our examine middle makes presentations-particularly the way in which we layout our presentation slides." DANIEL J. INMAN, DIRECTOR middle FOR clever fabric platforms
"This publication fills a void by means of illustrating key matters and problems in oral displays with the reports of others." CHRISTENE MOORE, communique teacher college OF TEXAS AT AUSTIN
Read or Download The Craft of Scientific Presentations: Critical Steps to Succeed and Critical Errors to Avoid PDF
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Additional info for The Craft of Scientific Presentations: Critical Steps to Succeed and Critical Errors to Avoid
At the more persuasive end are experimental data that show definite trends. At the weaker end is the comparison of data that are not comparable. An often quoted statistic concerns the amount of research funding from the National Institutes of Health (NIH) that has gone to fight the AIDS epidemic. In 1998, for example, NIH distributed $2400 per patient in research 24 (a) THE CRAFT OF SCIENTIFIC PRESENTATIONS High relief Annual rainfall > 48 inches > 120 freezing days Coastal sedimentation High seismic hazard Limits of glaciation (b) (c) Figure 2-1.
At times I wanted to become a scientist, and at other times I just wanted to run away and join the circus. ”16 Humor can relax an audience. Humor can also allow an audience to respond to a presentation. Moreover, humor can engage an audience and can give an audience a needed rest. However, because attempts at humor are risky, several points about humor are worth noting. First, not everyone is suited to make a crowd laugh. Granted, humor comes in various forms: Some people’s humor is dry, and other people’s humor is dramatic.
Assuming for the moment that the audience has a neutral stance to your main assertions, you have several variables to consider. For instance, not all assertions are created equal. An assertion such as, Design A is an effective design, is much more difficult to marshal evidence for than is the assertion, Design C is not an effective design. For the second presentation, all you need to do is to show that Design C does not meet one criterion for the design, while in the first presentation you have to show that Design A meets all the criteria.